Built for home bakers and food businesses in the US and Canada

More than a storefront. Your whole food business in one place.

Price your recipes, sell four different ways, and manage orders, customers, labels, rewards and more, without stitching together a pile of tools.

88 live features 0% platform fee on every plan

Free to start. No credit card needed. 0% platform fee.

  • Your shop page is ready when you sign up. Share it before you start selling and collect subscribers.

  • Save each ingredient once with what you paid, and every recipe uses it.

  • Pick a price level and FoodShop gives you the price, or type a price and see your margin.

  • An online shop, drops, pop-ups and a drop calendar, all in one place.

  • Sizes, flavors, add-ons and custom options, each with its own price, cost and allergens.

  • Your orders turn into how many batches to bake and one shopping list.

    Starter
  • Keep your customer list, email them and reward them, all in FoodShop.

    Starter
  • Print a label with your state's required wording (US).

What are you juggling today?

Tap the ones you use now. Tap again to undo.

Pick what you use, and see what FoodShop takes off your plate.

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  • Cap how many of each product you'll make for one day.

  • Save as many pickup spots as you need, each with its own days and hours.

  • Offer pickup, delivery or both, with your own fee, area, days and time windows.

    Thanks to Christi, Washington

  • Customers get an email when their order is placed, confirmed, ready or cancelled, in your own words.

  • Answer a question without leaving the order: your customer gets a normal email from your shop and just hits reply. Photos go both ways.

  • Set up next month's drop while this week's is still open. Close orders early anytime you've sold enough.

  • Add FoodShop to your home screen and open it like any other app, on iPhone and Android, and let it ping you when an order comes in. No app store needed.

    Thanks to Lori, California

  • Cash or pay at pickup on every plan. Cards, Apple Pay, Google Pay, Venmo, Interac and any payment link on Starter.

    Cards on Starter
  • 0% FoodShop platform fee on every sale. Your payment provider's normal fees still apply.

  • Free treats, money off, welcome gifts, birthdays, referrals and more.

    Starter
  • Your logo, banner, theme and fonts on every plan. Your own colors on Starter.

    Own colors on Starter
  • yourname.foodshop.biz free, or your own domain on Pro.

    Own domain on Pro
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Every feature, grouped by what it helps you do

Make it

  • Start your first product from a ready chocolate chip cookie recipe with the prices filled in, and change anything you want.

  • Save each ingredient once with what you paid, and every recipe uses it.

  • See the real cost of every recipe: ingredients, your time, packaging and overhead.

  • Pick a price level and FoodShop gives you the price, or type a price and see your margin.

  • Paste the text or snap up to 5 pages, and FoodShop pulls out the ingredients.

  • Photograph a package with your phone and FoodShop reads the label into your pantry.

  • Scan a code on your laptop with your phone, snap the label, and it lands on your laptop.

  • Make half a batch or up to 10 times as much, with every amount worked out for you.

    Starter
  • Sizes, flavors, add-ons and custom options, each with its own price, cost and allergens.

  • Let customers fill a dozen (or any pack) with the flavors they want, like 3 of each.

    Thanks to Rachel, Colorado

  • Print a label with your state's required wording (US).

  • You choose the allergens for each product and FoodShop prints them on the label and your shop.

  • Get a product description from your recipe in one click.

  • Got the batch size wrong? You can change it until the recipe's first order.

  • See all your products at a glance: price, profit, orders, where each one is sold, and anything not on sale anywhere.

Sell it

  • Pick an always-open shop, a drop, a calendar of pickup dates, or a pop-up, and we take you straight to the setup. Use all four whenever you want.

  • Place a test order on your own shop to see exactly what your customers see, and what you get when an order comes in.

  • Your shop page goes up as a menu first. Turn on ordering when you have decided how you want to sell.

  • A shop customers can order from any time you're taking orders.

  • Take orders for one pickup date and bake exactly what was ordered.

  • Run as many drops as you like at the same time, each with its own page and cart.

  • A page for your market or event, with the products and quantities you're bringing.

  • Post many pickup dates and let customers order several in one checkout.

    Thanks to Jen, California

  • On a drop calendar, FoodShop emails your subscribers the day before each date's orders close, on Starter.

    Starter
  • Set up next month's drop while this week's is still open.

  • Sold enough? Close orders now and reopen if you change your mind.

  • Run the same drop again next week, on the same link. Past orders and totals stay saved.

    Thanks to Joy, Oklahoma

  • Any 3 for $15: pick which products count, set the price, and customers choose.

    Thanks to Tracie, Texas

  • Sell a fixed box at one price, like 2 sourdough and 6 cookies, on any sales channel.

  • Offer pickup, delivery or both, with your own fee, area, days and time windows.

    Thanks to Christi, Washington

  • Save as many pickup spots as you need, each with its own days and hours.

  • On a drop calendar, each date can use the pickup places you need, each with its own times.

  • Give one pickup location more than one time slot and let customers choose.

  • Add a note to each pickup location and customers see it everywhere they need it.

    Thanks to Tiffany, Kansas

  • Ask for the notice you need, like 48 hours for pickup and 72 for delivery.

    Thanks to Rachel, Colorado

  • Set it once, like "orders close Tuesday 6pm for this weekend".

    Thanks to Lori, Alberta

  • Set a minimum per product or a minimum spend, different for pickup and delivery.

  • Cap how many of each product you'll make for one day.

  • Let customers pay when they collect, and mark it paid.

  • Take cards through your own Square account.

    Starter
  • Customers pay with one tap on their phone, through your Square account.

    Starter

    Thanks to Joy, Oklahoma

  • Show your Venmo at checkout (US).

    Starter
  • Show your Interac email at checkout (Canada).

    Starter

    Thanks to Lori, Alberta

  • FoodShop never takes a cut of your sales. Only your payment provider's normal fees apply.

  • Add your sales tax rate and it's on every order.

  • Let customers add a tip at checkout on your shop, drops, pop-ups and drop calendars.

  • Took the order by text, phone or in person? Add it yourself in a few taps.

    Thanks to Joy, Oklahoma

Bring them back

  • Customers leave their email on your page. Email them about your next sale on Starter.

  • Write and send an email about your next drop, right from FoodShop.

    Starter

    Thanks to Ella, Ohio

  • A free treat or money off for regulars, plus a welcome gift, bring a friend, a birthday treat, bigger rewards, and choosing which products count.

    Starter
  • Use your own logo as the stamp.

    Pro
  • Every order gets an email at 6 PM the evening before, for pickup or delivery, on your shop, drops, pop-ups and drop calendars.

    Thanks to Joy, Oklahoma

  • Pick what you're promoting and FoodShop writes the post.

  • Share any product or page by WhatsApp, text, email, link or QR code.

  • Customers get an email when their order is placed, confirmed, ready or cancelled, in your own words.

  • Customers get an emailed link to see their orders with you, no password needed.

  • Write to a customer right from the order and see the whole conversation in one place; they get a normal email from your shop and just hit reply.

Run it

  • Every order from every channel in one place, from new to picked up.

  • Pick any period on your Orders page and see your sales, tax and how customers paid. Export it to a spreadsheet for your taxes, on Starter.

    Thanks to Joy, Oklahoma

  • Print a sticker for every order bag with the customer's name, the pickup time, what is inside and what to collect.

  • Get an email the moment an order comes in.

  • Turn on notifications on your phone and FoodShop tells you about new orders and customer messages right away.

  • Your orders turn into how many batches to bake and one shopping list.

    Starter
  • Pick what you're bringing to a pop-up and get one shopping list.

    Starter
  • See who buys, how often and how much, with notes and export.

    Starter
  • Two records for one person? Merge them.

    Starter
  • Every day, today's and tomorrow's orders in one email, at the hour you choose.

    Starter
  • What you made, orders and customers vs last month, and what to bake more of.

    Pro
  • A nudge when an ingredient price looks out of date.

    Pro
  • Add FoodShop to your home screen and open it like an app.

    Thanks to Lori, California

  • Message me from inside FoodShop. I reply myself.

  • Tap the help mark on a screen and a short video shows you how it works.

  • Download everything in your account whenever you want.

Your brand

  • Your business name and logo on your shop and every product.

  • Pick a look for your shop in a few clicks.

  • Match your shop to your brand colors.

    Starter
  • Tell your story and answer questions before customers ask.

  • yourname.foodshop.biz, free on every plan.

  • Use yourname.com, set up in minutes.

    Pro
  • Remove "Powered by FoodShop" from your shop.

    Pro

One place for the baking and the business behind it.

Free to start. No credit card needed. 0% platform fee on every plan.

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